
Aura® Paint
Aura® paint covers like no other – even the deepest shades never require more than a second coat. Its fast-drying formula lets you recoat in as quickly as an hour and touch-ups are seamless. Aura paint’s proprietary Color Lock® Technology locks in color for incredible color depth and durability that won’t fade over time and wear. Low VOCs and low odor keep the environment healthier, too.
Aura paint is available in the entire Benjamin Moore® color palette of over 3,600 hues along with their popular Affinity Colors® – 144 harmonious colors that complement every style.
For more information on Aura paint, visit benjaminmoore.com/aura

Aura Exterior Paint
Benjamin Moore Aura offers the most advanced way to bring color to your world with the next generation of paint that simplifies your life. Our patented breakthrough paint technology, called Color Lock, is the only one of its kind in the industry, bringing you a discernibly richer, truer color, paired with incomparable performance.
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Natura™
Recycling, buying organic, using energy efficient products – these are just a few of the choices you make every day to help the environment. With Natura paint, you have an environmentally friendly option when it comes to painting the interior of your home, and you can count on the beauty and quality you expect from Benjamin Moore.
Unlike most environmentally friendly paints, there are no compromises with Natura. It covers easily and beautifully, and because there are zero VOCs in both the paint and the colorants, you can choose from more than 3000 gorgeous colors. Natura is virtually odorless.
Available At:All locations
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ben®
Interior paint that’s style and budget-conscious, ben® is a superior quality coating that applies and cleans-up easily, and dries to a strong, durable finish. Indulge your sense of style without sacrificing great design or your budget. Available in over 3,000 colors in flat, eggshell and semi-gloss sheens.
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Regal Select Exterior
Regal Select Exterior is a premium waterborne acrylic paint tinted on our patented Gennex platform. It delivers the classic application and superior performance you expect from the Regal name for your exterior jobs.
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Super Spec HP®
The Benjamin Moore Super Spec HP line features a complete selection of high performance coatings for any residential or commercial maintenance project. These products are easy to apply when following simple label instructions and most do not require any special skills or equipment. The Super Spec HP line offers the same premium quality maintenance products that are synonymous with the Benjamin Moore name.
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MoorGard®
A premium quality, 100% acrylic exterior latex house paint. Our latest technological improvement, using 100% acrylic resin and proprietary alkyd technology, provides a protective exterior coating that will remain looking freshly painted years after the job is finished.
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Regal Select
A premium-quality, 100% acrylic paint that combines the decorative beauty of an eggshell finish with excellent durability and ease of application. Regal Select is self-priming on most substrates.
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Arborcoat
A premium-quality 100% acrylic semi solid stain formulated to penetrate and protect wood, resist abrasion, and beautify wood decking, siding, fencing, shakes and furniture. Its colors are semi solid, allowing some of the color and the grain pattern of the wood to show through. ARBORCOAT Semi Solid stain can be top coated with ARBORCOAT Waterborne Protective Clear Coat (636) for a low lustre look.
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Advance
A premium-quality waterborne alkyd primer formulated primarily to provide a sealed and sandable surface for ADVANCE waterborne alkyd topcoats. Combines the qualities desired in an interior primer: Excellent adhesion, spatter proof, sandability, minimal odor, excellent flow and leveling, and household stain blocking.
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ben Exterior
ben Premium Exterior latex paint is a 100% acrylic latex paint that delivers dependable performance, application and appearance. It is premium quality, environmentally friendly with low VOC and is designed to meet the needs of a value conscious consumer.
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Ultra Spec Interior
Zero-VOC Ultra Spec 500 is a professional-quality interior coating designed to meet the needs of professional painting contractors, facility managers, and property managers. Available in a wide range of sheens and unlimited colors, professionals will appreciate its excellent hiding and touchup properties, good flow and leveling, easy application, and soap-and-water cleanup.
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Concepts Interior
Concepts is a economical and environmentally friendly product featuring quality performance that's available in thousands of colors, all at an attractive price.
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